Genshin Impact is among the top-grossing mobile games of all time, earning $4 billion by 2023

According to the latest data from Sensor Tower, Genshin Impact has earned over $4 billion by early 2023. More specifically, it has generated over $4.1 billion in multiple regions. Available data indicate the following breakdown:

  • $1.4 billion came from China
  • 960 million dollars came from Japan
  • 680 million dollars came from the USA
  • $250 million came from South Korea

The remaining $810 million would have come from other regions such as Europe, the rest of Asia and other continents. Based on multiple data metrics, these current numbers place Genshin Impact as the 12th best-selling mobile game in history.


Genshin Impact has earned over $4 billion by 2023

Genshin Impact has surpassed $4 billion in lifetime mobile revenue since launch in 2020. As of 2022, Genshin has earned more than $4.1 billion according to Sensor Tower ) > United States (16.4%, $680M) > Korea (6.1%, $250M). https://t.co/20aTEDcTa5

The infographic above shows the data from the Korean version of Sensor Tower. Cross-referencing other sales figures from other sources places it in the top 12 grossing mobile games:

  1. Honor of Kings: ~$14,667,500,000
  2. Monster Strike: ~$10,000,000,000
  3. PUBG Mobile: ~$9,000,000,000
  4. Puzzle & Dragons: ~$8,578,340,000
  5. Clash of clans: ~$8,000,000,000
  6. Pokemon Go: ~$7,760,000,000
  7. Candy Crush Saga: ~$7,456,000,000
  8. Destiny/Great Order: ~$6,300,000,000
  9. Fantasy Journey West: ~$4,700,000,000
  10. Roblox: ~$4,600,000,000
  11. Garena Free Fire: ~$4,330,000,000
  12. Genshin Impact: ~$4,100,000,000

Being in the top 12 is quite an achievement, especially since thousands of other mobile games compete for such a place. It’s worth noting that Genshin Impact has hit $1 billion in just six months since its debut and has consistently topped the monthly charts in terms of revenue.

Note: Sensor Tower has data from other sources, so only the highest values ​​are used here. For example, Sensor Tower lists that Honor of Kings only makes $13.1 billion, but sources aggregated from Wikipedia show it made over $14,667,500,000.

Despite economic headwinds, mobile gaming keeps passing milestones. The newest: #GenshinImpact from @miHoYo reaches $4 billion and PUBG Mobile has reached $9 billion. Check out our Game Intelligence for a deeper analysis of mobile game performance: okt.to/ThrG6S https://t.co/I37zZ1H1Ey

Sensor Tower data shows that the $4 billion estimate was reached by December 5, 2022. Although this data is not official, it is based on an estimate from a single company. It should serve as a good approximation for mobile gamers to analyze.

HoYoverse did not disclose its total sales figures at the time of writing this article.


The popularity of Genshin Impact

Many players have spent money on this game (Image via HoYoverse)
Many players have spent money on this game (Image via HoYoverse)

The title was the most discussed game on Twitter in 2021 and 2022. The original source for this data was Twitter, and the associated numbers included many worldwide tweets. Some reasons for the popularity of the game are as follows:

  • Drip marketing of various characters, events and updates
  • Popular characters often get a lot of discussions and fanart dedicated to them
  • Some web events have the player on Twitter
  • This game is regularly updated, so there is usually something to talk about
  • There have already been several crossovers with Genshin Impact

Like most successful mobile games, Genshin Impact is a F2P title that contains microtransactions. Players can spend their real money on:

  • Genesis Crystals
  • battle passes
  • Blessing of the Welkin Moon

Many players often want to have a specific character, resulting in them spending money to have Genesis Crystals converted into Primogems at a 1:1 ratio. Some of the most successful banners in the game’s history have generated $30 million+ in China alone.

Microtransaction prices vary from region to region, but most data metrics show that this title has generated billions of dollars to date.

Poll: Have you ever spent over $10,000 on Genshin Impact?

2 votes

Edited by Dinesh Renthlei


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